Deontological vs. Teleological Ethical Systems Essay Example

Deontological vs. Teleological Ethical Systems Paper Deontological moral systems are characterized by a focus upon adherence to independent moral rules or duties. To make the correct moral choices, we have to understand what our moral duties are and what correct rules exist to regulate those duties. When we follow our duty, we are behaving morally. When we fail to follow our duty, we are behaving immorally. Typically in any deontological system, our duties, rules, and obligations are determined by God. Being moral is thus a matter of obeying God. Deontological moral systems typically stress the reasons why certain actions are performed. Simply following the correct moral rules is often not sufficient; instead, we have to have the correct motivations. This might allow a person to not be considered immoral even though they have broken a moral rule, but only so long as they were motivated to adhere to some correct moral duty. Nevertheless, a correct motivation alone is never a justification for an action in a deontological moral system and cannot be used as a basis for describing an action as morally correct. It is also not enough to simply believe that something is the correct duty to follow. The Teleological ethical system is the opposite of the deontological system. The teleological ethical system judges the consequences of the act rather than the act itself. It believes that if the action results in what can be considered as a good consequence, than it must be good and that the end result will justify the reason that the act was committed in the first place (Pollock, 2004). Among the teleological ethical systems are utilitarianism, ethics of virtue, and ethics of care. Utilitarianism is the view that what is good is determined by the consequences of the action. We will write a custom essay sample on Deontological vs. Teleological Ethical Systems specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Deontological vs. Teleological Ethical Systems specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Deontological vs. Teleological Ethical Systems specifically for you FOR ONLY $16.38 $13.9/page Hire Writer If it can be shown that an action benefits the greater amount, than it is good because it outweighs the small amount of harm that the action has caused (Pollock, 2004). There are seven major ethical systems that make up Deontological and Teleological Ethical Systems. Ethical formalism is what is good is that which conforms to the categorical imperative. Ethical formalism is the doctrine that certain actions are good (ie, the right thing to do) or evil (ie, the wrong thing to do) in and of themselves, apart from any beneficial or harmful effect that they might have on individuals. Although many reasons are provided for why these actions are right or wrong, none of the reasons involves the effects that such actions have on individuals. Contemporary commentators on alternative methods of conception frequently adopt this ethical attitude. The second major ethical system is Utilitarianism. Utilitarianism is a philosophical theory of morality and how one should act. It states that one should act so as to maximize the amount of happiness in the world (focuses on the CONSEQUENCES of actions). That is, you should ONLY do X if X positively contributes to the happiness in the world. So you might think of it this way: Should I steal Marys candy when shes not looking? My happiness: +200 points Marys happiness: -300 points. You must consider EVERYONES happiness EQUALLY, so clearly you should not steal the candy, because it decreases the happiness in the world (-100). The next major Ethical system is Religion. Religion is very difficult to define it seems that everyone has a different idea of what it is. Most people will simply look in the dictionary or use something else equally simplistic. Although that might be fine for everyday conversations, it isnt sufficient for the sort of discussions that appear on this site. Religion is a human creation, and as such can vary as widely as human imagination allows. Religion is a system of belief in society. A ritual is main part of religion that builds citizens of the society to trust, respect the ideology of the society. Each religion has its own inscription for its group. When number of followers grew and opted to join the group that resulted to expansion of particular religion. The next major system is Natural Law is the intelligence and infinite organizing power that silently maintains and guides the evolution of everything in the universe. The activity of every grain of creation and of every level of Nature from the tiniest sub-atomic particle to the vast galaxies is governed by Natural Law with perfect efficiency so that everything in the universe functions with perfect precision and is in perfect co-ordination with everything else. An example of natural law is same sex marriages. This would not be considered a natural law, because it’s not natural. Nature never intended for man to lay with man as they would with a woman. This act also is forbidden in the bible, which will also make this an ethical religion. Ethics of virtue is the next major ethical system. Virtue ethics is currently one of three major approaches in normative ethics. It may, initially, be identified as the one that emphasizes the virtues, or moral character, in contrast to the approach which emphasizes duties or rules (deontology) or that which emphasizes the consequences of actions (consequentialism). Suppose it is obvious that someone in need should be helped. A utilitarian will point to the fact that the consequences of doing so will maximise well-being, a deontologist to the fact that, in doing so the agent will be acting in accordance with a moral rule such as Do unto others as you would be done by and a virtue ethicist to the fact that helping the person would be charitable or benevolent (Hursthouse, 2003). Ethics of care, this is a theory about what makes actions right or wrong. It is one of a cluster of normative ethical theories that were developed by feminists in the second half of the twentieth century. While consequentialist and deontological ethical theories emphasize universal standards and impartiality, ethics of care emphasize the importance of relationships. Egoism is a teleological theory of ethics that sets as its goal the benefit, pleasure, or greatest good of oneself alone. It is contrasted with altruism, which is not strictly self-interested, but includes in its goal the interests of others as well. There are at least three different ways in which the theory of egoism can be presented. This is the claim that individuals should always to act in their own best interest. It is a normative claim. If ethical egoism is true, that appears to imply that psychological egoism is false: there would be no point to saying that we ought to do what we must do by nature (Varieties of Egoism, 1997). Reference Page Pollock, J. M. (2004). Ethics in crime and justice: Dilemmas and decisions (4th ed. ). Belmont, CA Thomson/Wadsworth Hursthouse, Rosalind (2003). Virtue Ethics. First published Fri Jul 18, 2003; substantive revision Wed Jul 18, 2007. D. Kay, Charles (1997). Varieties of Egoism. www. webs. wofford. edu/kaycd/ethics/egoism. htm.

Take An Example

Take An Example Take An Example Take An Example By Maeve Maddox The following comment got me thinking about the ways example is used: I hope we all can take an example from Shakespeare, and dare to break the structured guidelines. Since the writer was talking about Shakespeare the writer and not â€Å"Shakespeare† the works, a more accurate wording would have been: I hope we all can take Shakespeare as an example, and dare to break the structured guidelines. Alternately, the writer could have written: I hope we all can take Shakespeare as our example, and dare to break the structured guidelines. Here are some expressions that use example. for example: I like fruit, for example, strawberries, kiwi, and blueberries. by way of example: Let’s take the works of George Eliot by way of example. to make an example {of a person) : The captain made an example of the thief by ordering a punishment of ten lashes. to set an example: People in positions of governmental power ought to set an example for honesty. to take example: Take example from the life of Samuel Johnson and be kind to the helpless. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Expressions category, check our popular posts, or choose a related post below:Comparative Forms of AdjectivesThe Parts of a WordThe Difference Between e.g. and i.e.?

Branding and Promotion Assignment Example | Topics and Well Written Essays - 3000 words

Branding and Promotion - Assignment Example It is the value a customer places on the brand which results in a long term association of the company and the customer. It generates both tangible and intangible benefits for the company that a brand adds to a product/service. A positive brand equity in traditional workstation markets such as research, engineering, and entertainment. The brand has been associated in this field with favorable qualities like innovation, vision, fun, and customer orientation. An image of being a company dealing with high end users. This image got further boost with the taking over of Cray Research Inc. another super computer company. Its target markets comprised of scientists, engineers, animators and graphics professionals. It is quite apparent that Silicon Graphics Inc. has not given due consideration so far to gain access to the mindset of existing and prospective customers a prerequisite for establishing the brand name. Advertising plays a critical role in building brand equity. It helps customers to differentiate a brand from competitors a brand from competitors on dimensions which are important to consumers. This Brand equity helps in stimulating growth in many parity products. SGI has long been associated with high end 'Hollywood like' products. That's indeed a big asset for SGI. But for long term sustenance the company will have to diversify to fulfill the requirements of other customers as well. SGI did try to enter this space as well, but without making any conscious efforts towards establishing a 'common man' user friendly image. Consistent and suitable media campaigns and visibility is required towards sustaining any brand equity. Ans 2: SGI realized the painful way in the year 1996-97 that everything is not fine with its business operations and brand imaging, when it started incurring losses. So the company started t take note and then accordingly set in a motion a number of short-term and long-term measures. The acquition of Cray also proved to be non-productive and company realized that the liabilities are on the rise after its acquisition. This led to parting of ways by SGI from most of the Cray business and the Cray brand to by handing over this business to Tera Computer Company on March 31, 2000. One of SGI's most glaring brand deficiencies was the under-leveraged master brand. For example the name Coca-Cola, is associated with cold-drinks, though there are over 400 products that the company produces in over 200 countries, yet the consumers measure up every product with Coca-Cola, the 'quality cold drink' at the back of their minds. Reason for the deficiency in SGI branding is the trend of ignoring the importan ce of brand equity, or perhaps this could be because of sheer overconfidence on the part of management. Otherwise how can we explain the absence of the Silicon Graphics typeface and its